A symbol of prosperity and wealth, gold is often pledged to tide over difficult times. Especially in southern parts of India, it is a common practice to pledge gold ornaments to meet financial needs.

Most pawn brokers and non financial banking companies charge exorbitant interest rates on loans against the precious metal. Owing to this, while it may be a good idea to pledge your jewellery for a short period of time, extremely high interest rates often override the value of the pledged jewellery in the long run.

In case you have pledged your gold ornaments but you think you cannot afford to release your jewellery in the future, it is recommended to act now and save up on paying the unnecessary interest. Use the “Rathna Gold Pledge Release Support” to settle your loan.

How we can help:

  • We give you funds to pre-close your pledge.
  • We will buy the pledged jewellery at a fair price determined by fair valuation, refunding you the balance after adjusting it against the funds provided to you.

Take action now or regret! To know more, contact us through any of the modes described below.

1.Tele Support – 7 days a week

Call or SMS “Sell Gold” or “Release Gold” on our toll free number, 1800-2333-777 between 8:00 AM to 8:00 PM, 7 days a week, to receive prompt assistance from our Customer Support Executives.

We are happy to clear your doubts and offer personalized attention to each customer. Consumer is king, and we aim to serve you!


2.Online Support/Chat Support

We offer online assistance for your queries. Click here to know more.

3.Email Support

For a swift response to your query, send us an email with the subject line ‘Release Gold’ mentioning your phone number and location at and we will call you back.on

4.Walk-in to one of our friendly Branches

Since we value our customers the most, we invite you to walk in to any of our  Branches  to discuss your requirement. It is suggested to find out the amount required to release your gold before planning a visit.

Once you determine the amount, walk in to any of our friendly  Branches  with the following documents for an efficient resolution:

  1. A valid ID proof (copy for submission and original to be shown for verification)
  2. Pledge Documents (copy)
  3. Latest address proof (copy for submission and original to be shown for verification)
  4. One passport size photograph

Please note that we only carry out transactions that are beneficial for you. It is possible that the amount raised by selling the gold to us is not sufficient to cover the outstanding amount on your pledge. We have sophisticated systems where we feed in the numbers to determine whether the transaction is actually feasible or not and advise you accordingly.

5.The valuation process and payout

We follow accepted standards for determining the purity of your gold. The process of evaluation is simple, transparent and easy to follow.

  1. Please present your pledge documentation for verification by our staff. Once our staff approves the documents, you are required to hand over the pledge slip to our staff. You are also requested to give an authority letter authorising our person to collect the ornaments from the concerned bank or pawn broker once the release is effected.
  2. Our staff will carry out the valuation of your gold ornamants on the basis of the pledge documents submitted by you. We will make a proper valuation and tell you the net amount payable to you after making the deductions (2% commission, 1% VAT and the preclosure fee for your gold loan).
  3. On the basis of our assessment, we will inform you whether the release is feasible or not. Based on the feasibility of the transaction, once you give your acceptance, our staff will join you to get your pledged gold released after paying off the loan amount to the concerned bank.
    Please note that once we release your gold after paying off your gold loan, we do not give your gold ornaments back.
  4. As a regulatory requirement, the staff will hand you over a form that you must fill completely and accurately. Hand over your personal documents (ID Proof address Proof and Photograph) along with the form.
  5. The ornaments will be weighed to your satisfaction, and stone weight will be reduced according to the actual stone weight in the jewellery. Customers may give a written declaration to remove the stones. In certain cases, we may melt the gold to get the accurate caratage of the metal.
  6. Based on the purity percentage, we will determine the gold percentage in your jewellery and accordingly determine the gross value of your ornaments. At Rathna Gold, we use the world renowned German made Carat Checking Machine, “MXGT AURA”, that uses latest SIP technology to determine the Purity of the ornaments
  7. Each  Branch  of Rathna Gold displays the online gold rate. This rate is also available on our website.
  8. A final assessment of the jewellery will be shared with you showing the details of payment. Upon your satisfaction, you could choose a payment method of your choice to receive your funds. Please note that all payments are subject to prevailing rules.
  9. Once we have settled your gold loan and your ornaments have been released, if the value of the released gold is found to be less than the loan amount that we have paid on your behalf, you must pay us back the excess amount paid by us.
  10. After your gold ornaments are released, we will check them for purity. In case they turn out to be fake, the customer is liable to pay us the full loan amount as well as our commision (2%) and VAT (1%). If the customer fails to make the full payment to the company, strict legal action will be taken against the customer.
We charge a nominal transaction fee of 2.00% of the gross value. This is reflected in the final assessment shared with the customers. 1.00% VAT is applicable as per Government of India rules, which is also captured in the final assessment.

Our Payment Methods

Keeping their convenience in mind, we offer our customers the following modes of payment:

Method 1
Cash payout (for transactions less than INR 20,000 in value).
You could opt to receive a cheque for the total amount. We offer at par cheque payment through our official bankers, HDFC Bank.
Method -3

Internet Banking

  1. NEFT transfer to your bank account for amounts less than INR 20,000.
  2. RTGS transfer to your bank account for amounts equalto or more than INR 20,000.

Kindly provide a cancelled cheque of your bank account in case you wish to receive payment via online transfer.

* Terms & Conditions Apply